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Category: Marketing

Posted on July 29, 2022October 4, 2022 Competitor News Interviews Marketing

Flatiron CEO Carolyn Starrett: We’re reimagining the infrastructure of cancer care, and we’re going global

As real-world evidence becomes ever more essential, a cancer health technology company that played a key role in modernizing 21st-century health data is capitalizing on its accomplishments in the U.S.—and...

Posted on July 14, 2022October 4, 2022 Blogs/Publications Competitor News Marketing

COVID-19 and Mental Health in the Pan-Asian Community

Racism negatively impacts mental health. From children to elderly adults, studies have identified a host of negative effects that implicit and explicit systematic racism can have on communities of color.  Compounded by cultural,...

Posted on June 10, 2022October 4, 2022 Industry News Marketing Survey

The Real-World Data That Matters

June 8, 2022 Michael Howley PA-C, MBA, PhD, Peter Malamis, MBA Survey taken by pharma and CRO executives evaluates attributes of large datasets. While real-world data has shown the potential to...

Posted on June 8, 2022October 4, 2022 Industry News Marketing Survey

Data Intermediaries/Software Can Speed the Usage of Real-World Data

June 8, 2022 Michael Howley PA-C, MBA, PhD, Peter Malamis, MBA Survey taken by pharma and CRO executives evaluates how effectively various programs convert RWD into usable data. We have previously...

Posted on May 27, 2022October 4, 2022 Ethics Industry News Marketing Survey

Data Sharing Knowledge Gaps Widespread Among Patients

A new survey has identified significant knowledge gaps among patients about the types of healthcare data collected and how they are shared, used, and protected. Source: Getty Images  By Shania Kennedy...

Posted on May 23, 2022October 4, 2022 Europe Industry News International Marketing Survey

Monitoring how public attitudes towards data and AI vary over time

Hannah Spiro and Holly Clarke, Posted on: 30 March 2022 We have today published the findings from the first wave of our new tracker survey, which will be repeated at consistent intervals to enable changes...

Posted on May 12, 2022October 4, 2022 Industry News Marketing Survey

The Limited Future of Real-World Data

May 12, 2022 Michael J. Howley, PA-C, MBA, PhD , Peter Malamis, MBA Survey among pharma and CRO executives evaluates current usage of RWD. Real-world data is enjoying prominence after how well...

Posted on January 27, 2022October 4, 2022 Competitor News Marketing Survey

Clarivate Launches New Global Research Report on Managing Academic Publication Credit in a Collaborative World

LONDON, Jan. 26, 2022 /PRNewswire/ — Clarivate Plc (NYSE:CLVT), a global leader in providing trusted information and insights to accelerate the pace of innovation, today released a new report from the company’s Institute for Scientific Information™ which...

Posted on January 23, 2022October 4, 2022 Industry News Marketing Survey

Less selling, more science can best help doctors navigate complex new cancer treatments, report suggests

by Natalie Missakian | Jan 23, 2022 1:25pm The future of cancer drug marketing will be about helping oncologists understand the complexities of precision medicine and how new advances in targeted therapies can...

Posted on January 10, 2022October 4, 2022 Competitor News Marketing Survey

Real World Data in Life Sciences

Faster Launch, Increased Adoption, Higher Revenue, and a Playbook for Commercial Success. In this whitepaper you will learn: How life sciences organizations are leveraging real world data (RWD) today. Normalizing...

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